CRM-Consultant

This concept of customer relationship management. In terms of business management – a system of organization of the front-office procedures relating to the client's needs, to proactively work with clients on CRM has been written so much that it seems there was no one who is anything but have not heard of this fashionable concept. However, most publications still have only a general and theoretical. Managers are interested in how to apply CRM-solution on a specific company, how to take advantage of the CRM-approach with minimal investment of time and finances. In the absence of simple and understandable information appeared common myths about CRM, which are either led to an unfortunate experience of using the CRM-system, or to the decision to postpone its implementation until better times. Uncertainty always scares. Recently, the "new wave" more understandable "industry solutions" which operate familiar concepts and to address familiar challenges fueled much interest in the CRM-industry. Industry solutions shift the focus to the application scope, more simple and understandable for managers.

INDUSTRY SOLUTION According to many experts, industry CRM-solutions are designed to dispel the myths discussed above. What are the characteristics and differences of these solutions? Industry solution is almost fully adapted according to needs particular sector, the share of the cost of services in CRM-project (as well as time to implement the system) is greatly reduced. In addition, the industry solution has the experience and technology of the various enterprises of the sector that further increases its value. In most cases, a common set of features included as standard CRM-system, not claimed in full. If we exclude optional features, you can save time for development of staff and, ultimately, increase the number of successful installations. As is the case with the first myth, the industry solution – this is not a program, adapted to the specific industry.

Rather, the program – this is only part of the industry solution. More important role in the successful implementation of industry solution has the expertise (consultants) to implement their knowledge of features of the industry, the processes inherent in working with clients and problems faced by companies. The consultant should be able to communicate with managers and specialists of the client company in the same language, understand the specific terms in the industry. Eva Andersson-Dubin brings even more insight to the discussion. Of course, along with consultants, implementers, the important role played by the development team that can quickly modify the main program and the previously created modules that are specific to the industry, as well as a team technical support, it is well knowledgeable in this industry solution.

Marcel Bender

Using a projector, the drawing process can be broadcast live on big screen. This innovative multimedia promotion is very popular at the moment, because it is totally new, modern and sustainable”the artist explains. The finished portraits can be printed directly on site or sent via E-Mail to the guest. Advantage: this kind of promotion offers the possibility to link the drawing on a newsletter, allowing the company to double benefit. International parquet Marcel Bender loves the variety in his profession, normal working hours are foreign to him. Most corporate or trade fairs held on the weekend. That is why I am often on Saturdays and Sundays in use”, the 33-year-old explains.

Sometimes he is several weeks in a row on the road, shuttling between Berlin, Munich, Milan or Zurich. I can think of at the “Waking up in the hotel room the orientation already on hard times: and I have to think about really well, what city I am”, Bender says with a wink. If others spend the day at the Office during the week, the artist has, however, much leisure time, which he spent in the home garden, fishing Lake or on the Badminton Court. Exchange with Star cartoonist Marcel Bender is living his dream. As one of the best and most successful quick illustrator of in Germany, he has made a name for himself at an early age.

He is all over the world in close consultation with artists and artist colleagues. Around 250 cartoonists from all over the world, including Marcel Bender meet once per year in the United States in the framework of a competition of the International cartoonist Association ISCA (international society of caricature artists). We draw several days together, what is always a very inspirational experience”, so the quick draughtsman. In the autumn a special event is every year, Bender is long in advance forward to that. Together with highly talented He takes international artists and professional artists on a workshop of the star cartoonists and representative of the new pop art, Sebastian Kruger, part. Within a week, large-format paintings of all kinds arise, tips from the master personally are included. You always must replace and may never stand still. Just so you can continue to evolve and improve,”Bender is convinced. Who are interested in the work of Marcel Bender or with the artists would like to contact, will find all further information under, (tags: quick artist Marcel Bender) and at. Facebook.com (tags: quick Illustrator / cartoonist Marcel Bender). Management Marcel Bender

Press Releases Writing

When writing a press body, it’s up quick information. Read here, what you should consider when writing a press release. How to write a successful press release? Are there certain rules? Yes, there are rules, there are points that should be considered when writing a press body. So, the title must be not very long, but very informative because it according to good or bad is listed in the search engines. The first paragraph is important in a press release. So start writing one press text, and here as several questions will be answered.

Every journalist is very curious, this property belongs simply to his profession. The editor will read the written press release and he need to know immediately what is at stake. Right at the beginning to answer questions so following questions must be answered right at the beginning: who? What? When? Where? Why? How? The numbers, the facts and the comments belong to the main text. Sure, the material will be built later. Is there information about the company, contact information: phone, fax, E-mail, corporate website, the contact person for the mass media. Who writes a press release, needs to know what is it at all.

It is made by the company or organization and launched in the press or the electronic media for the notification of the public, a release from the event. Before you send the information before sending the information to the mass media, it should be checked whether it has issued the press release on the corporate resource. The press release must be highly interesting for the author. This is not the case, so one may doubt whether it will be for the other readers because of the interests. It may be that not everyone can write a press release that complies with all rules, he get it may not be so, as is his idea. This is also not a problem, because dodged in the design of a press release (see also successful press release) also on foreign aid can be. There is a whole army of professional journalists, who like to take over this creative work. Before you submit the written press release, you should think about the recipient. It is the editor. In the hands of a professional it he will decide if the material is good or if it will fit. The editor will allow only those press releases that are interesting for its output. Missing then still materials, he sends journalists to investigate further. It is their job, they get money after all this. So before you give his written press release into the hands of a professional, you should read it again carefully. It may be that after repeated reading a lot is striking, what you could for example better formulate. You should get enough time to do this and be sure that the final Variant that is the best. For more rules of thumb for a successful press release and other useful tips, see under: techniques to the texts